Vision and Mission

Vision: To expand operations nationwide, aiming to become a leading enterprise in the business and distribution of foreign language books and cultural products and services.

Mission: “Knowledge is the essence of humanity.” Since its inception, CDIMEX has recognized its mission and responsibility to preserve and enhance the foundation of knowledge, bringing the world’s intellectual treasures to Vietnam. With strong internal resources and a dedicated, talented leadership team, CDIMEX has gradually fulfilled its mission, creating a “better, more successful” life for both customers and employees.

  • For Customers: CDIMEX is committed to delivering the highest quality products that meet the development needs of the country. The company prioritizes customer benefits and the value that knowledge provides. The measure of success lies in two key factors: listening to and understanding the needs of customers.
  • For Employees: CDIMEX continuously strives to perfect a professional and humane work environment that offers high development opportunities and reflects the company’s rich corporate culture. By inspiring passion and dedication through leadership, CDIMEX focuses on developing its workforce by enhancing skills and professional expertise.

Core Values

Dedication – Credibility – Intelligence – Knowledge – Vision

Dedication: Success in business is always closely tied to passion and dedication. At CDIMEX, dedication reflects the leadership’s commitment to the company’s direction and growth, as well as the collective determination of the entire CDIMEX team to achieve “SUCCESS.” This dedication is also evident in customer service, where customer satisfaction and effectiveness are the ultimate measures of success.

Credibility: Credibility is of paramount importance. CDIMEX ensures professionalism and efficiency in every product and service, no matter how small, for customers and partners. In addition to brand development, CDIMEX focuses on improving processes, staying updated with trends, and delivering new, high-quality products that meet market demands at reasonable prices.

Intelligence: Intelligence is a defining characteristic of CDIMEX’s corporate culture. The company is committed to creating a cultural identity that allows each member to develop comprehensively, balancing work efficiency with mental well-being. Intelligence is also a key aspect of the company’s human resource development strategy, turning each employee into a highly skilled “warrior,” thereby contributing to the overall growth of the enterprise.

Vision: Vision is the key to future orientation. A correct vision is essential for the success of any business. From the outset, CDIMEX has established clear strategic directions for each development phase. Understanding market changes and keeping up with new trends are effective tools for making informed decisions and developing the most appropriate plans and strategies, which is what CDIMEX strives for.

Knowledge: CDIMEX is on a mission to spread knowledge to the Vietnamese people. With a rich and diverse range of books, from general to specialized subjects, CDIMEX has built a solid knowledge foundation for the younger generation. In the future, with the ever-changing market trends, CDIMEX is confident that it will continue to be one of the leading knowledge providers in the Vietnamese market.

2 thoughts on “Mission vision and core values

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